Our roots and values
Nour Mouakke's journey as the visionary behind Wizme is a testament to the transformative force of resilience, passion, innovation, and an unwavering pursuit of a vision. Born in Aleppo, Syria, his story is defined by cultural diversity and unflinching determination.
With extensive experience at leading hotel groups like Marriott and IHG, he intimately understands the intricate challenges inherent in manual event booking processes and their impact on clients, events sales team, and venues.
Guided by his core mantra, 'Fuelling Innovation, Fostering Connections', Nour embarked on a mission to make meeting and event bookings a breeze, resulting in the birth of Wizme—the Meeting and Event Booking Wizard.
Initially targeting organisations and intermediaries, Wizme gained recognition. Yet, it confronted a content-related hurdle that sparked a transformative pivot following the COVID pandemic.
Leveraging his extensive expertise and global network, Nour collaborated with industry best minds, infusing his innate innovative problem-solving skills.
Countless tireless hours of effort propelled Wizme's evolution. This achievement owes itself to the dedication and brilliance of exceptional Syrian engineers, led by Nour's brother Nibras, along with the invaluable guidance and support from the executive team, consultants, and the esteemed advisory board.
As we stand on the cusp of revealing Wizme to the world, we hold the firm belief that positive change is not merely a possibility, but a certainty.
Nour's path has been defined by resilience in the face of adversity. In 2007, he faced the heart-wrenching loss of his mother to cancer, laying the foundation for his invincible spirit. Despite the upheaval of civil war in Syria, Nour's resolve remained unshaken. A poignant family reunion in March 2023, after 13 years of separation, brought both joy and healing. Tragically, this moment was marred by the sudden passing of his beloved father just a week after Nour's return.
We invite you to join us on this transformative journey, where the synergy of human connections and meetings & events know-how converges seamlessly with cutting-edge automation.
Meetings & Events | Innovation | Human Connections | Passion | Resilience
As seen on
We are proud of our values, which define our team and the relationships we aspire to have with our customers, partners and investors.
We are deeply passionate about the industry and its growth. Our commitment is to foster sustainable development. Through our solutions, we aim to reignite people's passion for their work, allowing them to rediscover their love for their job.
Similar to master tailors, we customize solutions to our clients' specific needs. Our obsession with user experience drives our meticulous attention to detail. With agility, we swiftly develop solutions that empower our clients to manage their businesses seamlessly.
Nurturing is inherent in our journey, teaching us that care is the bridge to solutions - from personal to environmental realms. We envision ourselves as guardians of well-being and job contentment for our users and teams. Caring is at the heart of all we do.
Empowerment is at the core of everything we do. We empower every stakeholder, from event managers to end clients, senior leadership to our own teams. Our goal is to enable everyone to work smarter, unlocking their full potential and driving success.
We embrace unique problem-solving. Fearlessly challenging norms, we reimagine processes to simplify the lives of all stakeholders. Our approach transforms complexities into opportunities, fostering innovative solutions that resonate with all parties involved.